Marketing is an organizational function and a set of processes for creating, communicating and delivering value to customers and for managing customer relationships in ways that benefits the organization and its stakeholders” definition is given by?

 

a) Philip Kotler
b) The American Marketing Association
c) The Association of National Advertisers
d) Peter Drucker

Right Answer: The American Marketing Association

January 18, 2018   Asghar Khan    Marketing  
Total 0 Votes:
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