Considering strategic planning, ‘Organizations purpose’ statement is known as? Vision statement Mission statement Value proposition Both a and b Right Answer: Mission statement Share : February 28, 2018 Asghar Khan Marketing Total 0 Votes: 0 0 Tell us how can we improve this Mcqs? Captcha: + = Verify Human or Spambot ? Related Mcqs Check Below -The ________ concept holds that consumers will favor those products that offer the most quality, performance, or innovative features?Strategic planning is strategic fit between organizations changing marketing opportunities and its? Considering competitive positions, firm other than market leader who is fighting hard in its industry to increase market share is classified as?